etzee

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What we are building, and what we are learning

Notes from the people making Metzee, and from the sellers on it.

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selling

Wedding season: what sells, and when to have it ready

Sarees, jewellery and gifting, and the lead times that decide whether you catch the season or miss it.

The Metzee team3 min read
makers

Buying directly from the person who made it

How to tell, what to ask, and what is reasonable to expect from one person rather than a shop.

The Metzee team3 min read
selling

Selling as a collective or a self-help group

One store, several people, one bank account. How the roles map onto a group, and who has to hold the money.

The Metzee team3 min read
money

Moving from cash sales to recorded ones

What changes when every sale leaves a trace, why that is mostly in the seller’s favour, and the one part that is genuinely harder.

The Metzee team3 min read
tax

Selling to another state

What changes practically — almost nothing — and where the tax question starts, which is the part to take to an accountant.

The Metzee team2 min read
app

Designing for the phone most people actually have

A mid-range Android on patchy data, not a laptop on fibre. That assumption decided more of this product than any feature did.

The Metzee team3 min read
languages

Why twelve languages is a constraint, not a feature

What it forces on every screen — and the quiet filter an English-only marketplace applies to who gets to sell.

The Metzee team3 min read
selling

Pricing is a conversation, not a decision

A starting price is something you say to the room. This is what each one says, and how the room answers.

The Metzee team3 min read
growth

The arithmetic of a regular buyer

One person who comes back is worth more than a dozen who came once, and the thing that produces one is duller than it sounds.

The Metzee team2 min read
delivery

Why packing is most of the experience

Everything between winning and opening belongs to the seller, and it is the part buyers remember.

The Metzee team3 min read
makers

Why handmade costs more, and what you are paying for

The arithmetic of hours, materials and the ones that failed. Written so the factory price stops being the comparison.

The Metzee team3 min read
makers

The case for buying from one person

What is actually lost when everything comes from a warehouse. Without pretending the warehouse has no advantages.

The Metzee team2 min read
selling

The economics of selling live

Time per item is the whole calculation. It makes some stock obviously worth a show and quietly ruins the margin on the rest.

The Metzee team2 min read
trust

What a marketplace owes the people on it

Where we step in, where we deliberately do not, and why that line sits where it does. Argued rather than asserted.

The Metzee team3 min read
collecting

Heat and your stock

Vinyl, cards, candles, chocolate, anything with glue. A short list of what a hot month does and what to do first.

The Metzee team2 min read
delivery

Selling through the monsoon

What not to post, what to tell buyers before they order, and the months when collection is the better offer.

The Metzee team2 min read
languages

How Metzee works in twelve languages

Eleven Indian languages and English, including the parts that are genuinely hard and the one that is still not right.

The Metzee team2 min read
money

What happens to money inside Metzee

Holds, claims, and why a refund can only happen once. Including the bug that taught us to do it this way.

The Metzee team3 min read
how it works

What actually happens during a live show

The video path, how a bid reaches every screen in the same order, and why the clock belongs to the server.

The Metzee team3 min read
selling

Moving your shop to Metzee

What to bring, what to rebuild, and how to bring your buyers rather than starting from nobody.

The Metzee team2 min read
selling

Selling in more than one place at once

The real problem is not effort. It is one object listed twice, sold twice, and refunded once.

The Metzee team2 min read
selling

Metzee compared with a weekend market stall

Reach, weather, and the conversation you lose. For makers who already stand behind a table.

The Metzee team2 min read
selling

Metzee compared with an auction house

Reach, speed and what it costs to try. And the things a room full of people still does better.

The Metzee team2 min read
selling

Metzee compared with selling in a WhatsApp group

A group does trust and immediacy better than any platform. What it cannot do is hold the money, keep the record, or settle an argument.

The Metzee team2 min read

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